Website Dexcom

Job Description:

We’re in search of a strategic thinker with significant marketing experience who is motivated to make change happen in a fast paced environment.

Job Responsibilities:

Oversee brand planning process for UK & Ireland and lead development of marketing mix strategies for brand engagement to encourage brand adoption with target audience groups
Mentor and coach direct reports to support achievement of results & personal development goals
Develop core positioning & messaging for brand portfolio and lead the development & refinement of differentiated brand / product messaging & creative to support activation across marketing team and channels
Leadership of multi-channel communications strategy to patient and HCP audiences including media planning, PR, advertising & content development, production and implementation
Set campaign KPI’s & monitor and report on progress to support delivery of brand, new patient and revenue goals
Manage and maintain programme specific research efforts including consumer insights, segmentation, competitive intelligence, industry trends and developments
Collaborate with regional colleagues to develop, deploy and enhance global campaigns, digital and social strategies
Drive cross functional collaboration with marketing team, sales, clinical & agencies

Experience in developing & executing marketing strategies and skilled in developing innovate solutions.
Proven people management experience.
Experience working with legal, regulatory and marketing agencies.
Approx.. 10 years marketing experience with a demonstrated record of modern marketing execution, launches, business plan development including calculation and controlling budget, and/or classical marketing training.
A good knowledge of building, and gaining alignment to, a suite of reporting metrics that drive ROI and inform performance.
A deep appreciation for detail and executional excellence. You will be insights-driven and excited to roll-up your sleeves to deliver exceptional quality at speed.
Understanding of a regulated industry and the NHS.

Company: Dexcom

Vacancy Type: Full Time

Job Location: Camberley, England, United Kingdom

Application Deadline: N/A

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