Working at Dexcom – Marketing Manager

Website Dexcom

Job Description:

We’re in search of a strategic thinker with significant marketing experience who is motivated to make change happen in a fast paced environment.

Job Responsibilities:

  • Oversee brand planning process for UK & Ireland and lead development of marketing mix strategies for brand engagement to encourage brand adoption with target audience groups
  • Mentor and coach direct reports to support achievement of results & personal development goals
  • Develop core positioning & messaging for brand portfolio and lead the development & refinement of differentiated brand / product messaging & creative to support activation across marketing team and channels
  • Leadership of multi-channel communications strategy to patient and HCP audiences including media planning, PR, advertising & content development, production and implementation
  • Set campaign KPI’s & monitor and report on progress to support delivery of brand, new patient and revenue goals
  • Manage and maintain programme specific research efforts including consumer insights, segmentation, competitive intelligence, industry trends and developments
  • Collaborate with regional colleagues to develop, deploy and enhance global campaigns, digital and social strategies
  • Drive cross functional collaboration with marketing team, sales, clinical & agencies

Job Requirements:

  • Experience in developing & executing marketing strategies and skilled in developing innovate solutions.
  • Proven people management experience.
  • Experience working with legal, regulatory and marketing agencies.
  • Approx.. 10 years marketing experience with a demonstrated record of modern marketing execution, launches, business plan development including calculation and controlling budget, and/or classical marketing training.
  • A good knowledge of building, and gaining alignment to, a suite of reporting metrics that drive ROI and inform performance.
  • A deep appreciation for detail and executional excellence. You will be insights-driven and excited to roll-up your sleeves to deliver exceptional quality at speed.
  • Understanding of a regulated industry and the NHS.

Job Details:

Company: Dexcom

Vacancy Type: Full Time

Job Location: Camberley, England, United Kingdom

Application Deadline: N/A

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